Elite Group Holding, the exclusive partner of Danish brand Zenvo Automotive across the MENA region, is proud to announce the global debut of the Auroras’ new colourways for its acclaimed hypercar, the Zenvo Aurora, in the UAE.
Inspired by the stunning Aurora Borealis, these latest additions complete the set that represents this hypercar’s bold spirit. The grand reveal took place on November 26, 2024, at The Four Seasons Resort Dubai at Jumeirah Beach, where guests witnessed the brand’s artistry and commitment to performance under the glistening golden hour sun.
The spectacular ambience, complemented by an array of exquisite canapés and beverages, perfectly set the stage for the unveiling. Adding to the allure, an award-winning artist and DJ—renowned as one of Dubai‘s first female DJs since 2007—elevated the evening with an electrifying performance.
Since its MENA launch in February 2024, the Zenvo Aurora has captivated automotive enthusiasts in the region with its two distinct derivatives, Agil and Tur, limited to just 50 pieces of each. Nearly half of these highly sought-after models have already been pre-booked ahead of production, a testament to Aurora’s unique appeal and Zenvo’s dedication to delivering a rare, uncompromising driving experience.
Zenvo distinguishes itself from traditional luxury brands, embodying Scandinavian precision, high performance, and unparalleled craftsmanship. Known globally for pioneering some of the world’s most advanced automotive technologies, the brand views itself as more than a lifestyle statement.
Built on an innovative modular platform, Zenvo embodies kinetic art and is crafted for those who appreciate detail, function, and an adrenaline-fueled driving experience. It connects drivers with the thrill of extremes and an unmatched sense of vitality.
Powered by the world’s most advanced 6.6-litre quad-turbocharged V12 engine paired with lightweight electric motors, it delivers an impressive 1850 hp for the Tur and 1450 hp for the Agil. The Agil is an ultra-light grey pearl finish with a subtle blue-green flake. It is a masterpiece of colour innovation that combines refined sophistication with a vibrant twist, as its light grey base reveals striking blue and green undertones.
This innovative colour highlights the model’s clean, uncluttered lines and mirrors the dynamic hues of the Aurora Borealis, which inspired its name. In contrast, the Tur mirrors a rainbow-like spectrum, evoking the brilliance of Arabian jewels.
With these new colours, Zenvo invites you to own a piece of engineering artistry. Every detail of the Aurora is designed to push the boundaries of performance, crafting a genuine, extreme, and exhilarating hypercar experience.
As the collection grows, Zenvo’s GCC community is set to expand, with each vehicle creating an individual connection that bridges the thrill of driving with the Zenvo philosophy of building functional hypercars that are raw, exhilarating, and intensely real.
Zenvo Aurora will be hand-built at the Zenvo headquarters in Præstø, Denmark, and the first deliveries are expected in 2026.